Headquarters
India
Business size
Enterprise
Industry
Entertainment
Goal
Empower Josh's top creators to engage, monetise and manage fans.
JoshFan
Helping thousands of creators manage fans, social media and monetisation streams seamlessly.
Challenge
Creators face the challenge of juggling multiple platforms to manage their fans and social media. This can be time-consuming and inefficient. Finding effective ways to monetise their content and interactions (like through merchandise sales and events) can be complicated without the right tools.
Solution
JoshFan brings everything together for creators, making it easy to manage their fans, social media and monetisation efforts all in 1 place. The app offers a seamless experience, keeping creators connected with their audience while integrating with the Josh platform.
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Project Overview
Product
Builder Studio
Features
102 features
Keeping fans engaged
Through the JoshFan app, users can easily switch between their creator view and fan view. In the creator view, they can post updates across all their social media feeds, manage their merchandise store and even set up events. They can also create special interactions, like personalised messages for their top fans. Fans, on the other hand, can see trending videos, join the fan wall, buy merchandise and get event updates. Both sides of the app are designed to keep everything simple and connected, making it easy for creators and fans to stay connected and keep fans delighted and engaged.
Seamless integration
Josh is the leading bite-sized video creation and distribution platform. It’s behind a new wave of internet celebrities who are creating content for mass consumption across India.
Josh wanted to create a dedicated app for its top creators. The aim was to allow them to better engage, grow and monetise their brand with their followers. Most importantly, the app had to integrate seamlessly with Josh’s existing platform.
Working with Builder.ai meant the team behind JoshFan didn’t have to start building a social media platform from scratch. Instead, they used our composable software platform, backed by a network of experts, to bring the product to market quickly and cost-effectively.
A seamless migration to Azure
At the same time, JoshFan worked with the Builder Cloud team to boost its video quality and efficiency with advanced transcoding services. To achieve this, we employed advanced codecs, adaptive streaming and automated processing to ensure high-quality, efficient video delivery at all times.
We also planned and executed their migration of datastores, pipelines, APIs and notification services from AWS to GCP and Azure. This meant setting up the infrastructure to ensure a smooth transfer of data, integrating monitoring tools and gradually transitioning all services to optimise performance and scalability. Result? A robust and future-proof platform.
10,000+ downloads
Since its launch, the app has been downloaded over 10,000 times on the Play Store. 2,100 creators have set up their own shops on the platform, proving its effectiveness in simplifying the management of fan interaction and engagement.
JoshFan is India’s number one short video app. It’s helping thousands of top creators to diversify their revenue streams and strengthen their connection with fans, fostering a more engaged community.
Some of the features used
Video Editing Tools
Offer users a video editing suite inside the product. Tools include trimming, splitting, merging clips and adding effects, transitions and multimedia elements. They can also reduce video quality to reduce file size.
Video Management
Users can organise videos stored inside the product. Includes options to add, delete and find related videos.
Subscriptions
Make a message appear which invites a user to subscribe to your content with an email address. This can be integrated to an admin console or CRM, to manage subscriptions from one place.
Fan Wall
Add an area inside the product where users engage with others around shared interests, events and famous individuals. Users can post comments, photos, and videos and interact with others.
Live Streaming
Allows users to broadcast real-time video content to their audience via the product. Users can watch the live stream and hear the audio in real-time.
Post Creation
Users can create and publish content. They can customise the format and style of their posts and attach media. An essential tool for users to share their thoughts, ideas and stories with others..
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